In today’s world, where sports and money mix more than ever, the top earning athletes in 2024 show us what it means to be successful both in their sport and financially. These athletes, from sports like soccer, basketball, golf, and more, not only crush their competition but also know how to build their personal brands and get endorsements. Their big paychecks from contracts, endorsements, and business deals give us a peek into the super profitable world of pro sports. Looking at how these folks handle their money doesn’t just show off their skills on the field or court, but also how they make the most of their fame and money opportunities.
Cristiano Ronaldo
Career Achievements
Cristiano Ronaldo’s illustrious career is marked by a series of unprecedented achievements that have solidified his status as one of the greatest footballers of all time. Notably, he has won five Ballon d’Or awards, a testament to his prowess and consistency at the highest levels of the sport. Ronaldo is the holder of records like most goals and assists in UEFA Champions League, with impressive tallies of 140 goals and 42 assists. His impact extends to the international stage, where he has scored the most goals in the UEFA European Championship and its qualifiers, as well as in the FIFA Club World Cup. His record-breaking 895 senior career goals for club and country highlight his exceptional goal-scoring ability.
Major Earnings and Endorsements
Ronaldo’s financial success is as remarkable as his sports achievements. His move to Al-Nassr significantly boosted his earnings, making him the highest-paid footballer with a staggering £173 million-per-year contract. His endorsement deals are equally lucrative, notably including a lifetime contract with Nike, which is valued at $1 billion. Ronaldo has moved beyond sports and is now into business, owning lots of fancy properties and launching his CR7 brand, which includes fashion and lifestyle products. Thanks to his endorsements and businesses, he’s one of the richest athletes, with an estimated net worth of around $500 million to $600 million.
Impact on Soccer and Beyond
Beyond his on-field success, Ronaldo’s influence extends into various aspects of culture and business. His dedication to fitness and training has set a new standard for athletic longevity, inspiring athletes across sports to maintain peak performance levels well into their later years. Ronaldo’s social media presence is unprecedented; he was the first person to reach 500 million followers across platforms, amplifying his marketability and influence. His ability to engage with fans globally has not only bolstered his personal brand but also brought significant value to his sponsors and business ventures.
Jon Rahm
PGA Tour vs. LIV Golf
Jon Rahm’s transition from the PGA Tour to LIV Golf marked a significant shift in his career, reflecting broader changes within the golfing world. Initially, Rahm was a staunch supporter of the PGA Tour, emphasizing its rich history and his desire to compete in a traditional format. His earnings on the PGA Tour were substantial, with $51,603,851 accumulated over 153 events, averaging $337,280 per event. However, the allure of LIV Golf became undeniable, with its promise of high payouts and less rigorous schedules. Reports suggest Rahm’s move to LIV Golf was incentivized by a contract ranging from $400 million to $600 million, including an upfront payment of $302 million, positioning him among the world’s highest-paid athletes in 2024.
Earnings Breakdown
Rahm’s financial landscape transformed with his move to LIV Golf. Before the switch, his career earnings on the PGA Tour were impressive, totaling approximately $57 million. This figure could have potentially doubled had he remained. His participation in LIV Golf events like the 7 events where he amassed $6,595,654, breaks down to an impressive $942,236 per event, significantly higher than his PGA Tour per-event earnings. This stark contrast in earnings potential highlights the financial motivations behind his switch. Additionally, Rahm’s endorsement deals, including partnerships with high-end brands like Mercedes Benz and Rolex, further bolster his financial profile.
Future Prospects
Looking ahead, Rahm’s career prospects appear robust but complex. His decision to join LIV Golf has not only implications for his earnings but also his participation in traditional tournaments and his standing in the golf community. While he faces potential fines and suspensions from tours like the DP World Tour for his move, his lifetime exemption to the Masters and other major tournaments ensures his presence in significant golfing events for years to come. Rahm’s shift has sparked discussions about the future structure of professional golf, with possibilities of a more integrated season involving both PGA and LIV Golf players, which could reshape the sport’s landscape significantly.
Lionel Messi
Accomplishments in Soccer
Lionel Messi, the Argentine-born soccer legend, is celebrated as one of the greatest players in the history of the sport. His journey to becoming a soccer icon began at FC Barcelona, where he started playing as a teenager. Over two decades with the club, Messi scored an astonishing 672 goals in 778 games. His phenomenal performance earned him eight Ballon d’Or awards, solidifying his reputation as the world’s best male soccer player. Besides winning numerous titles with his club, Messi has also accomplished big things on the international stage, like clinching a World Cup victory with Argentina.
Financial Gains
As of 2024, Messi’s estimated net worth stands at a staggering $650 million, reflecting his enduring success both on and off the field. His financial achievements are bolstered by a combination of lucrative contracts and substantial endorsement deals. While playing for Barcelona, Messi signed a record-breaking contract in 2017, earning an average base salary of $168 million per year. His move to Inter Miami in 2023 further enhanced his earnings, with a reported salary of $1.03 million per week, or $54 million annually, over four years. This contract also includes a revenue-sharing agreement with Apple, tied to subscriptions for the MLS Season Pass, further enhancing his earnings.
Off-Field Ventures
Apart from his earnings from soccer, Messi has made a lot of his money from sponsorships and business projects. He has been a prominent face for Adidas since 2006, having switched from Nike at the age of 14. His lifetime deal with Adidas includes a signature collection of boots and his own sub-brand, Adidas Messi. Additionally, Messi has ventured into the business world with investments in real estate, a clothing line named The Messi Store, and recently announced the launch of a sports drink brand called “Mas+.” The beverage is designed to contain a mix of electrolytes, vitamins, and antioxidants, with natural flavors and no artificial sweeteners or colors, boasting only 10 calories per 16.9 oz bottle.
LeBron James
NBA Career Highlights
LeBron James, one of the biggest basketball players ever, has had an amazing NBA career filled with awards and championships. He was the first pick for the Cleveland Cavaliers in 2003 and quickly became a dominant player. He led the Cavaliers to their first NBA Finals in 2007 and first championship in 2016. His time with the Miami Heat from 2010 to 2014 was also a big success, winning two NBA championships. In 2018, LeBron joined the Los Angeles Lakers and went on to win another NBA championship in 2020.
Contract Details and Endorsements
LeBron James has made a ton of money in addition to his on-court success. Throughout his career, he’s signed some really big contracts with NBA teams, like the $153 million deal with Los Angeles Lakers in 2018. His latest contract extension with the Lakers is for two years and worth $99 million, keeping him among the highest-paid athletes in the world. Besides his NBA salary, James has partnered with big brands like Nike, Coca-Cola, and Samsung, which has boosted his bank account by a lot. His lifetime deal with Nike is rumored to be worth around $1 billion, showing just how marketable and business-savvy he is.
Legacy and Influence
LeBron James’ impact goes beyond the basketball court. He is a prominent figure in social justice initiatives and has used his platform to address issues like racial inequality and police brutality. His philanthropic efforts are highlighted by the LeBron James Family Foundation, which focuses on educational and community development in Akron, Ohio. James’ influence in popular culture and his ventures into business, including stakes in professional sports teams and entertainment companies, solidify his legacy as a transformative figure in sports and beyond. His strategic moves in the business realm and continued advocacy for social change exemplify his profound impact on both the sports industry and society.
Giannis Antetokounmpo
On-Court Performance
Giannis Antetokounmpo, the “Greek Freak,” has made a big impact in the NBA. He was picked 15th by the Milwaukee Bucks in 2013 and quickly showed that he’s a great scorer, solid defender, and a good playmaker. His breakout season was in his third year when he averaged 16.9 points, 7.7 rebounds, and 4.3 assists per game, winning the Most Improved Player award. By the 2019-20 season, Giannis had really stepped up, leading the Bucks to their best-ever record (56-17) while averaging 27.7 points, 12.5 rebounds, and 5.9 assists.
Giannis’s crowning achievement came in 2021 when he led the Bucks to an NBA Championship, earning the Finals MVP title. His ongoing excellence in the 2023-24 season has kept the Bucks as a formidable contender in the Eastern Conference, showcasing his sustained impact and leadership on the court.
Endorsement Deals
Off the court, Giannis Antetokounmpo’s marketability has soared, earning him significant income through endorsement deals. His major partnerships include high-profile brands such as Nike, JBL, Tissot, 2K Sports, and Hulu, collectively bringing in over $25 million annually. Additionally, he has engaged in lucrative deals with brands like Whatsapp and Google, further boosting his financial portfolio. The launch of his own production company and the introduction of his sixth signature shoe with Nike later this year highlight his expanding influence beyond basketball.
Market Value
Giannis’s financial success is reflected in his impressive net worth, which is estimated to be between $120 million and $140 million in 2024. His salary from the Milwaukee Bucks for the 2023/24 season stands at $45,640,084, making him one of the top-paid players in the NBA. This figure is expected to increase in the following years, with projected salaries reaching up to $66,821,676 by the 2027/28 season. His significant earnings from his NBA salary and endorsements have established him as one of the highest-paid athletes worldwide, highlighting his substantial market value and widespread appeal.
Kylian Mbappé
Career Milestones
Kylian Mbappé, born on December 20, 1998, has swiftly risen to prominence in the world of football, showcasing exceptional skills as a forward. His journey began with significant early success at Monaco, leading to a high-profile transfer to Paris Saint-Germain (PSG) in 2017. At PSG, his career flourished, with Mbappé accumulating numerous titles and personal awards. Notably, he was the winner of the “Golden Boy” Award in 2017, the “Kopa Trophy” in 2018, and named the FIFA World Cup Best Young Player in 2018. His prowess was further recognized with multiple “French Player of the Year” awards, highlighting his critical role in both club and international stages.
Financial Contracts
Mbappé’s financial journey in football is as impressive as his on-field exploits. Initially joining PSG on a loan with a mandatory purchase option, the deal was valued at €180 million, making him the most expensive teenager ever. His contract extension in 2022, amidst speculations of a transfer, was marked by a record monthly wage of £4 million, asserting his status as one of the highest-paid players globally. This contract included a staggering £100 million signing-on fee. His tenure at PSG concluded with a move to Real Madrid in 2024, where he signed a five-year contract which includes a €150 million signing bonus, underscoring the lucrative nature of his career.
Upcoming Transfers
The transfer saga culminating in Mbappé’s move to Real Madrid was one of football’s most anticipated developments. Officially joining Real Madrid in June 2024 after his contract with PSG expired, this move was not just a significant sports transaction but also a substantial financial negotiation reflecting his elite status in football. His new contract with Real Madrid, while representing a pay cut from his previous earnings at PSG, still positions him among the sport’s top earners and includes lucrative performance-based incentives, showcasing the ongoing high stakes involved in his career trajectory.
Neymar
Soccer Stardom
Neymar, also known as Neymar, is a Brazilian footballer known for his amazing skills. He plays as a forward for the Saudi Arabian club Al Hilal and the Brazil national team. Neymar is considered one of the best players in the world. He started his career at Santos FC in Brazil, where he won two Campeonato Paulista championships, a Copa do Brasil, and a Copa Libertadores. When Neymar transferred from Barcelona to Paris Saint-Germain in 2017 for a record-breaking $263 million, it was a huge moment in his career, solidifying his status as a top global football icon.
Income Sources
As of 2024, Neymar’s net worth is estimated at $85 million. He makes most of his money from playing soccer, earning $50 million from his salary and winnings, and an additional $35 million from endorsements. Moving to Al Hilal in 2023 under a great deal really helped boost his financial situation. Neymar doesn’t just rely on his football salary; he also has endorsement deals with big brands, which add a lot to his earnings. His contract extension with Paris Saint-Germain until 2025 includes performance bonuses, so he has the potential to make even more money.
Injury Impact
Neymar’s career has been periodically hindered by injuries, which have impacted his earnings and playtime. Despite these setbacks, he has earned a staggering amount while sidelined. Research suggests that Neymar has amassed approximately £126 million during his career due to injuries. At Al-Hilal, his salary is reported to be £130 million annually, making him one of the highest earners in the league, even when accounting for time lost to injury. These financial figures highlight the significant impact of Neymar’s talent and marketability, underscoring his ability to remain financially successful despite challenges on the pitch.
Karim Benzema
Major Career Moments
Karim Benzema’s journey from a promising talent at Lyon to a footballing icon at Real Madrid is marked by significant achievements and milestones. His early days at Lyon showcased his potential, leading to his pivotal move to Real Madrid in 2009 for a transfer fee of €35 million, potentially rising to €41 million with incentives. At Madrid, Benzema evolved into a key player, especially after Cristiano Ronaldo’s departure, when he took over as the club’s main goal-scorer. His remarkable performances helped secure multiple La Liga and Champions League titles, culminating in his winning the prestigious Ballon d’Or in 2022.
Salary and Endorsements
Benzema’s financial success is as impressive as his on-field exploits. His move to Saudi Arabian club Al Ittihad in 2023 marked a significant financial boost, with a contract reportedly worth $220 million annually, making him one of the highest-paid footballers globally. Throughout his career, Benzema has also benefited from lucrative campaign deals with major brands such as Adidas and EA Sports, contributing significantly to his net worth, which is estimated to be between $80 million and $100 million as of 2024.
Personal Life
Born in Lyon, France, to Algerian parents, Benzema has maintained a private yet intriguing personal life. He married French model Cora Gauthier in 2016, and the couple has a son named Ibrahim. Benzema is also known for his philanthropy and his modest lifestyle outside of football, despite his fame and wealth. His interests include collecting luxury watches and sports cars, and he is deeply committed to his faith, often being recognized for his generosity towards others.
Summing Up: Top Earning Athletes in 2024
The exploration of the top earning athletes in 2024 reveals not only their unparalleled prowess in their sports but also their acumen in leveraging their brand for financial success. Figures like Cristiano Ronaldo, Jon Rahm, Lionel Messi, LeBron James, Giannis Antetokounmpo, Kylian Mbappé, Neymar, and Karim Benzema highlight the confluence of talent, brand building, and financial strategies that define the modern athletic era. Their journey underscores the evolving landscape of sports, where excellence on the field is just one aspect of an athlete’s success. The financial figures, endorsements, and business ventures discussed provide a snapshot of how these athletes have maximized their marketability, translating unparalleled sports achievements into substantial earnings.
